differentiate
dif-fer-en-ti-ate
verb
To make something distinct or unique from other similar things.
"Companies differentiate their products through branding."
verb
To recognise or show the difference between two or more things.
"It's hard to differentiate between the twins."
Thesaurus
Synonyms: separate, tell apart, tell, distinguish, severalise, secernate, secern, severalize, mark, specialise, specialize, speciate
Antonyms: dedifferentiate, integrate