motto
mot-to
noun
A short phrase or sentence expressing a guiding principle or belief.
"Their school motto was 'Strive for excellence'."
Thesaurus
Synonyms: shibboleth, slogan, catchword
mot-to
A short phrase or sentence expressing a guiding principle or belief.
"Their school motto was 'Strive for excellence'."
Synonyms: shibboleth, slogan, catchword