mottos
mot-tos
noun
Plural of motto; short phrases expressing a guiding principle or ideal for a person or group.
"Many organisations adopt mottos to inspire their members."
Thesaurus
Synonyms: shibboleth, slogan, catchword
mot-tos
Plural of motto; short phrases expressing a guiding principle or ideal for a person or group.
"Many organisations adopt mottos to inspire their members."
Synonyms: shibboleth, slogan, catchword